Bamboo Riddler #1

In the lead-up to Christmas, we’re testing your cryptic puzzle-solving skills with fundraising-themed Bamboo Riddlers.

Whoever solves the riddles first will receive a £30 Amazon voucher.

Congratulations to Calum Edser of Avon Wildlife Trust fame who secured himself the first of our Christmas Riddle prizes.

Now for the riddle:

If Coltrane was a giant,
John did this with Lizzie Lape,
And семь is the magic number.
What am I?

Answer: The Seven Steps of Solicitation