Voluntary organisation launches Givto – an innovative new way to donate to charity

In December 2020, a Leeds-based voluntary organisation launched a first-of-its-kind online charity donation service that enables people to donate to a different charity each month with one direct debit.

The scheme, known as Givto, raised over £9,000 for charities across Yorkshire, including Brake, Sense, and Age UK Leeds, in its first year.

Following positive feedback from users and charities, the service is now set to expand across the UK.

Why the scheme was set up

The scheme was launched during lockdown by the Better Giving Partnership - a registered charity run by volunteers who share a passion for making it easier to support charities. And they hope this ground-breaking donation scheme will do just that.

Alex Ellis-White, Founder and Chief Executive of the Better Giving Partnership said of Givto: “I have always been passionate about supporting local causes. I set up Givto when I realised there wasn’t a service out there that gave you the flexibility and choice to support a different cause each month.

Run by charity for charity, we don’t make a profit from the service. We are here to bring people and causes together.”

How the scheme works…

For donors:

As a donor, you set up an account and a direct debit for an amount of your choice through the Givto website.

Each month you’ll receive an email asking you to log in and choose one of three good causes to donate to. Once you’ve made your choice, you’ll receive a thank you message from the charity.

If you forget to choose a cause or run out of time to do so, your money won’t go to waste. Givto will choose a charity at random and notify you.

If you’re concerned about the privacy of your personal information, you can rest assured it won’t be released or passed onto any third parties.

Want to become a Givto member? Visit the website and sign up.

For charities:

Registration is as simple as filling out a form with some basic information, providing a description of your charity to help members understand the cause, and writing a thank you email for donors.

The best thing? There are no registration costs.

The Better Giving Partnership claims Gift Aid on donations, (if eligible), and passes them on to the chosen charity. They take a small fee to cover their costs, but they don’t make a profit and are committed to keeping the fees as low as possible.

Register your interest

With so many physical events having been cancelled over the past 12 months, Givto has provided charities with a vital, alternative funding stream.

You can register your charity by contacting them at help@givto.org, or completing their online registration form.

Looking for top fundraising talent? Contact Bamboo Fundraising on 0203 750 3111 to get the process started.